Established in 2010, Kabuki Boy is a Sydney-based boutique marketing and promotions company that specializes in product sampling and brand seeding within Australia’s entertainment industries. From gala award nights to red carpet premieres to special event functions and VIP celebrity gifting, Kabuki Boy connects events, clients and brands with the right people for the best results.
services
Goodie Bags
Goodie Bags
"Nobody counts the number of ads you run; they just remember the impression you make." ~ William Bernbach
Goodie Bag, Swag Bag or Gift Bag, no matter what you call them, everybody loves one. But Goodie Bags have often been considered an afterthought and handled as such, yet their impact remains invaluable in terms of branding, marketing and promoting your brand. A good Gift Bag can be instrumental in projecting brand perception and nurturing relationships with both clients and consumers.That’s why a Kabuki Boy bag is far more than a mere PR tool. With a deep commitment to your event, an appreciation of your guest list and an understanding of your goals, Kabuki Boy will source quality products from leading brands and innovative labels that are relevant, engaging and which connect with your guests to make your final impression a lasting one.
Kabuki Boy specializes in sourcing products as well as packing & delivering your Goodie Bags in line with your timetable. From Deluxe V.I.P. Gift Bags for award nights to Red Carpet Premiere goodie bags, Kabuki Boy understands each event is unique and will make sure the last impression your leave will be a positive one.
Celebrity Gifting
Celebrity Gifting
“Clothes make the man. Naked people have little or no influence on society” ~ Mark Twain
With the rise of the influencer, social media and the 24-hour news cycle more prevalent than ever, the power of today’s celebrity to influence consumers and affect trends has never been more compelling. Which is why Kabuki Boy actively promotes premium brands and innovative labels from Australia and abroad via our exclusive Celebrity Gifting service. Taking a page from our peers who drive the entertainment & music industries in the United States, Britain, Europe, Asia and Bollywood, Kabuki Boy has gifted some of the biggest international and local names in film, television and music through our exclusive Gifting Villas, tailored V.I.P. Hampers (delivered directly to the talents hotel suite if required), and Personal Shopping services.And although we can’t always navigate sponsorship restrictions, or promise actual coverage or activity from our VIPs, we do offer the opportunity of introducing your product to our visiting guests.
And of course, discretion is always guaranteed.
Sampling
Sampling
"Consumers build an image of a brand as birds build nests. From the scraps and straws they chance upon." ~ Jeremy Bullmore
Everyone loves a freebie. And with traditional advertising avenues continuing to be inundated with competition and most consumers succumbing to ad fatigue, sampling continues to maintain a foothold as a viable and cost-effective means of securing brand & product awareness.For consumers, being able to hold and test drive a product, as opposed to sighting an online, TV or print ad, will more likely result in positive word-of-mouth, customer loyalty and most importantly a quantifiable increase in sales.
Holding exclusive contracts with Australia’s most successful cinema programs and boasting associations with various A-list Award Shows and high profile Entertainment Events, Kabuki Boy on average touches 13,000 consumers each month; accessing a number of key demographics that will ensure your brand or product directly reaches your target market.
So if you want to directly engage social-media savvy consumers who enjoy bragging about the latest trends and discoveries, then contact us today to discuss our schedule of exclusive and exciting sampling opportunities.
Gifting Villas
Gifting Villas
“Create your own visual style… let it be unique for yourself and yet identifiable for others” ~ Orson Welles
For larger events and award nights that have a number of celebrity and VIP guests in attendance, one way of creating a big impact is to host a Gifting Villa. Not only does it create a sense of community and ease for your guests to intermingle and enjoy each others company, all in a safe controlled environment, it also ensures future events will become a social calendar staple.Kabuki Boy can not only organise a number of great brands to gift your talent, but also create a warm, creative space for your guests to enjoy. Including alcohol and food sponsors, live entertainment and Villa Liaisons to ensure your guests are comfortable and relaxed.
Discretion is always guaranteed and our experience brings with it a number of insights that will ensure your Gifting Villa will be a highlight of your event for all in attendance.
recent events
75th Australian International Movie Convention
Magic Mike’s Last Dance
Sydney WorldPride
Where The Crawdads Sing
Seriously Red
Women in Media Conference
Test
Barbie
Force Of Nature: The Dry 2
Blind Date
75th Australian International Movie Convention
02/02/2023
After a two-year hiatus the Australian International Movie Convention made its post-pandemic return on May 9th, celebrating its 75th Anniversary and marking the iconic event’s first Sydney edition.
Drawing talent from all independent and major Movie Studios, which now includes the likes of streaming giants Netflix, Disney+ & Paramount+, the 2022 AIMC was a showcase of the most anticipated film releases for the coming year, while hosting a number of keynote speakers and discussions on cinema revival as the industry manages a post-pandemic environment.
Hosting a number of premiere screenings, including Top Gun: Maverick (now Australia's highest grossing film), the breakout Australian comedy How To Please a Woman, and a number of anticipated genre films such as The Black Phone, Mrs. Harris Goes To Paris and Benediction, AIMC 2022 also hosted a number of celebrity guests and studio executives promoting their upcoming slate and dropping some exclusive announcements, trailers and sneak peaks.
As part of this exciting event Kabuki Boy collaborated with AIMC to provide each of the registered guests a curated gift bags to help celebrate the three-day event at Sydney's iconic State Theatre.
Magic Mike’s Last Dance
15/10/2022
After an eight-year hiatus, Hollywood heart-throb Channing Tatum and director Steven Soderbergh return to their iconic franchise, joining forces with the undeniable star-power of Salma Hayek for the highly anticipated MAGIC MIKE'S LAST DANCE, the third and final instalment of the box-office phenomenon.
Screening as part Australia’s most popular cinema program, Chicks at the Flicks, Last Dance pulled an audience of over 25,000 women across the country, selling out 98% of cinema screens dedicated to the premiere screening. All of whom were gifted a specially curated goodie bags compiled by Kabuki Boy to celebrate Magic Mike’s swan song.
Boasting a number of premium beauty and lifestyle brands, our Gift Bags weaved together an air of energetic excitement alongside some unexpected surprises, all of which saw our Chick Flick experience receive overwhelmingly positive hype across social media channels, and which paved a word-of-mouth box-office success for the film.
Sydney WorldPride
22/03/2022
Where The Crawdads Sing
25/01/2023
Seriously Red
12/04/2023
Women in Media Conference
17/12/2022
Test
Event Date : 19/05/24
Barbie
19/07/2023
Demographic: 18 – 40 Women
Numbers: 25,000 Full Allocation
Premium Ticket: 8,500
When you start to question your place in a world that’s as perfectly perfect as you can get, what do you do next? That’s the question Barbie must face when her self-realization sees her expelled from Barbie Land. Daring to go where no Barbie has gone before, she and Ken take on the real world, but can the real world take a Barbie with an existential crisis?
Directed by Academy Award Nominee Great Gerwig (Lady Bird, Little Women) and starring Margot Robbie, Ryan Gosling, Will Ferrell, Michael Cera, John Cena, Simu Liu, America Ferrera, Alexandra Shipp, Kate McKinnon, Dua Lipa and Helen Mirren.
Force Of Nature: The Dry 2
16/08/2023
Demographic: 18 – 40 Women
Numbers: 13,000 Full Allocation
Premium Ticket: 6,500
Based on the bestselling novel from Jane Harper, Force of Nature is the compelling follow up to 2020’s acclaimed mystery thriller The Dry. Once again delving into the wilds of the Australian landscape, Eric Banner returns as federal agent Aaron Falk who finds himself drawn into a complex mystery after five women take off on a hiking retreat, where only four come out the other side.
Directed by Robert Connolly (The Slap, Paper Planes) and starring Eric Banner, Anna Torv, Jacqueline McKenzie, Richard Roxburgh and Deborah-Lee Furness.
Blind Date
21/07/2023
associated brands
- All
- Event Partners
- Entertainment
- Beauty
- Lifestyle
- Food & Beverages
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upcoming events
There are no upcoming events for now
*Due to date shifts and cancellation all listings are subject to change without notice.
Warehouse Restrictions:
Maximum height clearance is 4.1 meters
Maximum weight must not exceed 17 tonnes
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